Illustrated Persuasive Media

Extractomatic Pitch Deck

We had the privilege to assist Extractomatic, a budding and successful startup company with headquarters located in Brentwood, TN (a suburb of Nashville) with taking their proprietary information and helping them craft a persuasive illustrated Pitch Deck.

This was a large project with over 20 fully-illustrated and designed Pitch Deck pages. Together, we created a visual narrative that grabs attention through the use of an intelligent and interactive character named Extracto and multiple characters throughout 

Extractomatic, a SAAS software product that gathers and delivers the most important data to hospital financial leaders, is a company that has embraced their uniqueness and wanted to stand out in a space that is heavy on technical jargon and appearances and doesn’t have a lot of playfulness and creative meaning within it!

 

Wellness Posters: Johnston Group, Inc.

Johnston Group, Inc., an insurance provider located in Winnipeg, MB, Canada, was looking to create a series of health and fitness engagement posters to send as email downloads to their network of over 200,000 people.

Nick worked with Matt Johnston, Director of Strategic Initiatives for Health and Wellness, for this project. Matt was both enthusiastic and excited about creating posters that ‘broke the mold’ when it came to ‘how you create health and fitness content’, and Nick loved the fresh attitude that Matt brought. 

Each of the three posters were created with a unique and creative twist cooked up by Nick.

•A computer wants to play solitaire which leads to the office worker going outside.

•A busy man carries the burden of work and shifts his relationship in the same pose to discover mindfulness.

•And a group of people who aren’t used to taking the shares fall victim to the crunch of being in a small, square device that takes you up and down. Meanwhile, the one who didn’t, gets good exercise using the stairs.

 

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